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Lomita, CA, United States
My name is Sam but my nickname's Samrokk. I was born in Redondo Bch and go to El Camino for Graphic Design. I'm almost done with my certificate in graphic design, as well as, my AA in Studio art. I'm a freelance designer and photographer and one day I hope to own a small company, or art gallery. I have a certificate in CPR and First Aid from fall 2010. My advertising blog is for my Advertising 2 course, my photography blog is just something I wanted to put up to show my work and create potential customers and is the start of my online portfolio. This blogs purpose is to generate constructive criticism and positive feedback in order to improve the quality and accuracy of the information in my advertisements, as well as, my photography.

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Wednesday, February 23, 2011

5 More Thumbs on Bad Ad

     The brand in the ad is Hawaiian Tropic sunscreen and my target audience is teenage girls. I chose my target audience because I found this ad in seventeen magazine and the majority of readers are teenage girls. I choose to change the format of the page from a vertical to a horizontal so i had more room to work with. Also so I could make the slogan come from the girl's mouth in the advertisement. I'd change the typeface to Helvetica but not for the slogan I'd like to keep that as is.

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